HYBE (formerly Big Hit Entertainment) is South Korea's largest entertainment company by revenue and market cap. Founded in 2005 by acclaimed producer Bang Si-hyuk, it rose to global prominence through BTS and has since expanded via aggressive acquisitions. HYBE operates a multi-label structure with subsidiaries including Pledis Entertainment, Source Music, KOZ Entertainment, BELIFT LAB, and ADOR. The company went public on the KOSPI in October 2020 and rebranded in 2021 to reflect its evolution into a broader entertainment and technology platform. Its fan engagement app WEVERSE has over 80 million users worldwide.
HYBE operates through 8 labels.
10 groups currently active under HYBE